If You’re Still Advertising on Billboards, It’s Time to Reevaluate

Posted by Doug Wilber on November 12, 2019

This article was originally published to Business 2 Community.

Anyone who has cruised along miles of interstate or inched through a crowded metropolitan traffic jam has likely felt acutely aware of the larger-than-life presence of billboards. But every time I see one, I feel like I’m looking at a vestige of a bygone era.

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Topics: advertising, billboard, brand, ROI, traditional media

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